Despite the honey bee's painful sting and the typical attitude towards insects as pests, people generally hold bees in high regard. This is most likely due to their usefulness as pollinators and as producers of honey, their social nature, and their diligence. Although a honey bee sting can be deadly to those with allergies, virtually all other bee species are non-aggressive if undisturbed, and many cannot sting at all. Bees are used to advertise many products, particularly honey and foods made with honey, thus being one of the few insects used on advertisements.